“Entrepreneurship and New Value Creation is a fascinating, research-driven book that will appeal to graduate students, researchers and reflective practitioners concerned with the dynamics of the entrepreneurial process. The purpose of this book is to improve our understanding of this complexity by offering both a theory of the entrepreneurial process and practical advice on how to start a small business and manage it effectively. Why do some individuals decide they want to create businesses and then actually do so? Why do others decide against this course of action, even though they appear to have what it takes to succeed?”.
Entrepreneurship and New Value Creation: The Dynamic of the Entrepreneurial Process
Author(s): Alain Fayolle